or
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Cailler Chocolate

by Hassal
YEAR:
ca 1910
SIZE:
58 1/2 x 39 inches (149 x 100 cm)
REFERENCE NUMBER:
1732

DESCRIPTION:

One of the most popular advertising tag lines of contemporary times would have to be, “Melts in your mouth, not in your hands.” In this promotion for the Swiss chocolate concern, however, it would seem to be the hearts of the viewer that would be in imminent danger of melting—who could resist the charms of both the apple cheeked candy porter and the adorable (not to mention treat-hopeful) pup that accompanies her through wintry environs.

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