- ca. 1935
- 40 x 29 inches (101 x 75 cm)
- REFERENCE NUMBER:
“To your health.” It’s a benevolent enough sentiment, but one that’s become-through time and repetition-fairly easy to ignore. However, the brewers of Spatenbrau beer are quick to remind us that their beverage is “the healthiest of aperitifs,” so well-being is amply reinforced in terms of hoisting a Spatenbrau. And Carlu’s stylized trio of health-conscious whistle wetters reminds us that there’s the perfect-sized Spaten for every concerned party.
“Spaten” means spade in German, and the symbol of the brand is a malt shovel.
Gilroy is best known for his Guinness ads featuring various zoo animals enjoying the tasty Irish beverage.